Pyramid of Success: Strategic Growth and Golf’s Popularity

Driven by a pyramid growth model, golf participation is rising, and the future looks exceptionally bright. According to Martin Slumbers, the outgoing Chief Executive of The R&A, the sport is seeing a substantial increase in global interest and engagement.

“I’ve expressed concern in recent years about financial sustainability in the men’s professional game. If we take a wider perspective on the game, golf is in many ways riding on the crest of a wave,” said Slumbers at his final Open Championship press conference.

Surge in Participation

The golf industry is currently enjoying a remarkable boost in participation rates. Over 100 million people globally are engaging with the game in various forms. In 2023 alone, 62.3 million people played golf in the regions overseen by The R&A, an increase of 1.1 million from the previous year.

This growth presents both opportunities and challenges. Maintaining this momentum requires a sustainable business model supporting all sports levels.

Martin Slumbers – outgoing Chief Executive of The R&A

The Pyramid Model

Slumbers likens the structure of golf’s growth to a pyramid. He emphasizes that while the peak, representing professional golf, is crucial, the base must be robust for long-term sustainability.

The R&A invests all proceeds from The Open back into the sport, ensuring that recreational golf thrives and providing pathways for talented players to reach the professional level. “We can’t do that if we neglect the pyramid’s base,” Slumbers stressed.

CiMSO Software Design Hierarchy

Much like the golf industry’s pyramid model, CiMSO’s approach to software design follows a structured hierarchy. At the base lie flexible hardware requirements suitable for both laptops and dedicated servers. Operating Systems follow this, with Windows exclusivity, and the option to use alternative systems through a virtual machine. The next level features the database software – specifically Microsoft SQL and MySQL, and at the pinnacle are the various applications and features that deliver exceptional user experiences. This layered approach ensures a solid foundation and peak performance, mirroring the sustainable growth model advocated by Slumbers.

Opportunities for Growth

Slumbers is passionate about expanding golf’s reach globally. He believes there is a golden, perhaps once-in-a-generation, opportunity to elevate the sport. Engaging with emerging markets and building a sustainable business model could make golf popular.

With strategic investment and a focus on sustainability, golf is poised to reach unprecedented levels of participation. The R&A’s commitment to reinvesting in the sport and CiMSO’s parallel in software design highlight the importance of a strong foundation for future success. The future of golf looks not only promising but potentially transformative.

Contact Us

CiMSO supports clients transitioning from fragmented legacy software systems to integrated ERP solutions. CiMSO also manages the successful deployment of new systems in compliance with their ISO90003 Quality Management Systems and PRINCEII project management methodologies.

Please get in touch with your local CiMSO office or Value Added Reseller for more information on CiMSO’s Integrated ERP Software Suites for Wholesale & Retail Trading, Hotels, Lodges, Resorts, Clubs, Timeshare, and Leasing management.